Limitations, Visualization and What Employers Are Looking For: How the Job Market Is Fueling Decision-Making
By understanding what the job market is looking for, colleges and universities are better prepared...
Make It Yours: How Personalization is Paving the Way for Better Student Engagement
Finding new ways to attract future students requires meeting them where they are online and making...
Alumni an Untapped Market for Postsecondary Institutions
Rather than going back to the ever-shrinking well of traditional age learners, higher ed...
Shifting Perspectives on Continuing Education to Boost Enrollment and Outcomes
It’s critical for continuing education leaders and traditional faculties to create space for...
Everybody Is a Prospective Student
Every student is a prospective student and it’s important for institutions to understand their...
Redefining Customer Service with Enrollment Management
By adapting a more digital approach to enrollment management, modern learners are more likely to...
The Changing Role of the Registrar
The pandemic has highlighted the need for more effective communication and the Registrar’s Office...
Enrollment Management: A Coordinated and Integrated Effort of the Highest Order
Higher ed institutions were presented an opportunity for a rapid burst in change. It’s time to...
High Stakes: Marketing to Prospective Online Students
Prospective online students have different needs than traditional higher ed students. Highlight...
Support Continuing Ed at Community Colleges
Serving the workforce is at the heart of a community college’s mission, but a continuing education...
Marketing Tactics to Turn Online Admits into Enrollments
All too often, non-traditional students are left out of the celebratory loop upon being admitted to...
Aviation Maintenance During a Pandemic: The Inside Story
Filling empty spots in specific technical programs, like aviation management, requires colleges and...
