
[From the Archives] Student Disengagement in Higher Education
Student disengagement is not a question of apathy or laziness but a lack of connection to others...
Alexander (Alex) Barkley | Director of Student Engagement and Involvement, Sacred Heart University
Student disengagement is not a question of apathy or laziness but a lack of connection to others...
Carrie Phillips | Chief Communications and Marketing Officer, University of Arkansas at Little Rock
Marketing is used to be a siloed department on campus, but selling prospective students on a...
Oftentimes, the work of Student Affairs is overlooked or seen as one dimensional. By leveraging...
By focusing on increasing students’ sense of belonging and creating co-curricular experiences,...
Gregory Crawford | President, Miami University
Personalized digital marketing is a necessary tool to attract potential students and their parents...
Kristen Huyck | Director of Public and Governmental Relations, MiraCosta College
An institution’s website was once overlooked when it came to marketing to prospective learners. Not...
Mary-Eleanor Power | Director of Marketing Communications, Dalhousie University
An institution’s website is where the student experience begins. It must therefore reflect and...
Joshua Charles | Director of Web Strategy and Technology, Rutgers Business School
Communicating an institution’s offerings and personalizing engagement to attract students and...
Samantha Lehmond | Marketing Manager in the Centre for Continuing Education, University of Regina
Marketing today requires utilizing the proper digital tools and resources to communicate to a broad...
Melony Martinez | Director of Marketing and Public Relations, National Park College
Grasping the potential that a website holds is crucial for achieving a thriving online presence and...
Cara Cea | Assistant Vice President of Communications and Marketing, Manhattanville College
A complete and personalized web experience is essential to attract and retain the right students,...
Allison Turcio | Assistant Vice President of Enrollment and Marketing, Siena College
With students having more options and being smarter consumers than ever, it’s up to individual...