The Art of Personalization: Communicating Effectively in Higher Education
Communicating an institution’s offerings and personalizing engagement to attract students and...
Joshua Charles | Director of Web Strategy and Technology, Rutgers Business School
Communicating an institution’s offerings and personalizing engagement to attract students and...
Samantha Lehmond | Marketing Manager in the Centre for Continuing Education, University of Regina
Marketing today requires utilizing the proper digital tools and resources to communicate to a broad...
Melony Martinez | Director of Marketing and Public Relations, National Park College
Grasping the potential that a website holds is crucial for achieving a thriving online presence and...
Cara Cea | Assistant Vice President of Communications and Marketing, Manhattanville College
A complete and personalized web experience is essential to attract and retain the right students,...
Allison Turcio | Assistant Vice President of Enrollment and Marketing, Siena College
With students having more options and being smarter consumers than ever, it’s up to individual...
Stephanie Geyer | Director of Digital Strategy and Innovation, University of Montana
The experience an institution provides starts with the website. Making it easy to navigate,...
Marriel Hardy | Chief Communications Officer, Coahoma Community College
A quality digital experience in higher education is no longer an option—it’s a requirement, having...
Reynold Verret | President, Xavier University of Louisiana
The alumni community goes beyond transactional relationships and donor expectations. Active and...
Michelle Aarons | Director of Continuing Professional Education, York University
It’s important to take a look at international students by listening to their needs, providing...
Andrew Hsu | President, College of Charleston
By embracing student centricity, higher education can bridge academia with real-world requirements,...
It’s critical to foster cross-departmental communication, relationships and collaboration to make...
As summer approaches, communication with admitted students can easily drop off. Communication is...