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Engagement, Convenience and Quality: Three Key Ingredients to Overcome Student Misconceptions

Ruth Veloria | Executive Dean of the School of Business, University of Phoenix

Though students tend to hold misconceptions about the experience of pursuing a credential through...

Attracting Students > Customer Service > Business Schools > Opinions >

Personalization Key to the Online Business Student Experience

Mike Burton | Campus Dean and Assistant Professor of the Forbes School of Business, Ashford University

Providing personalization and real-world relevance are critical for maximizing the success of...

Attracting Students > Today's Learner > Opinions >

Overcoming Misconceptions: Online Learning Sets Students On Pathway To Success

Hans Johnson | Senior Fellow, Public Policy Institute of California

— Co-Written with Marisol Cuellar Mejia | Research Associate, Public Policy Institute— Though there...

Revenue Streams > New and Innovative Market Opportunities > Opinions >

Personal Touch and Lower Cost Demands a Second Look at Branch Campuses

Ali Eskandarian | Dean of the College of Professional Studies, George Washington University

Branch campuses are still valuable for institutions looking to create access for geographically...

Revenue Streams > New and Innovative Market Opportunities > Opinions > Corporate Education >

Can Online Education Disrupt the Customized Training Space?

John Davis | Executive Director of Duke Corporate Education, Duke University

While online programming can help supplement or complement a robust executive-level customized...

Attracting Students > Accessibility > Opinions >

Branch Campus or Online Program? Depends Who You’re Asking

Christine Chairsell | Vice President for Academic and Student Affairs, Portland Community College

Branch campuses and online programs both offer colleges the opportunity to expand their footprints,...

Revenue Streams > Business Schools > New and Innovative Market Opportunities > Opinions >

Maintaining Branch Campuses and Online Offerings Maximizes Institutional Footprint

Ronald Nordone | Assistant Dean of Graduate Programs at the LeBow College of Business, Drexel University

Branch campuses, online and hybrid programming are all beneficial for different markets, so...

Revenue Streams > Business Schools > New and Innovative Market Opportunities > Opinions >

Serving the Global Audience: Maintaining Branch Campuses and Online in Tandem

Sandra Chrystal | Vice Dean of Online Education at the Marshall School of Business, University of Southern California

Both online and branch campus programs serve a unique purpose in that they deliver high-quality...

Programming > Program Planning and Design > Opinions >

Letting the Tiger Loose: Collaborating to Transform Online Course Design

Mary Kelty | Director of the Center for Learning Design and Technology, Johns Hopkins Engineering for Professionals

Developing a new process for designing online courses through a collaborative effort bringing...

Attracting Students > Customer Service > Business Schools > Opinions >

Designing a Great Online Student Experience Critical for Sustained Success

Alex Sevilla | Associate Dean and Director of the Heavener School of Business, University of Florida

The market for online programming is competitive, but institutions that do it right will expand...

Programming > Program Planning and Design > Opinions > International and Specialty Higher Ed >

Finding Our Way to Online: Where Do We Go After Building The Courses?

Bradley Gilpin | Associate Director of International Programs, UC Irvine Extension

Quality content is not enough to truly stand out in the online education marketplace; leaders need...

Managing an Institution > Business Schools > Operations and Efficiency > Opinions >

Navigating Approvals: How to Get High-Quality Programs to Market More Quickly

Cheryl Oliver | Associate Dean of Professional Programs at the Carson College of Business, Washington State University

With the approval process for new courses and programs taking up to a year for some offerings, it’s...

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