Outcome, Not Process, Matters in the On-Campus vs. Online Education Debate
The route a student takes to a particular learning outcome is not nearly as important as ensuring...
The Ins and Outs of Building a Continuing Education Unit
As a start-up continuing education unit, understanding how to serve the very different needs and...
Addressing Commoditization: A Continuing Education Perspective
Prospective students — both traditional and non-traditional — are increasingly seeing higher...
The Commoditization of Higher Education in Australia
— Co-Written with Jan Thomas | Vice Chancellor and President, University of Southern Queensland—...
Seven Steps to Finding Your Sweet Spot in the New Era of Higher Education
In a commoditized marketplace, higher education institutions that take the time to plan...
Standing Out by Looking In: How Operational Efficiency Creates an Exceptional Experience for Students
Whether an institution looks to decrease its costs, improve its offerings or increase its market...
Prestigious Universities Less Burdened by Competition Than Near-Prestigious Universities
While price competition will not significantly impact prestigious universities in a negative way,...
Small Institutions Best Positioned to Succeed in the Commoditized Marketplace
Smaller colleges are well-positioned to succeed in the commoditized higher education marketplace,...
Online Learning Captures Transactional Value of Higher Education
Higher education can have two distinct value propositions; transformational and transactional. At...
Hiring a Continuing Education Leader
There are a number of traits continuing education leaders must possess in order to be successful in...
As Distinctions Blur, For-Profit and Non-Profit Higher Education Will Evolve Together
As distinctions blur among public, private non-profit and for-profit institutions, all will face...
The Importance of Continuing Education Leadership in Public Higher Education
Continuing education activities are moving from the periphery of higher education institutions to...
