Putting the Mission Back in Admissions
— Co-written with David Goodman | Associate Dean of Academic Affairs and Advising in the Woods...
Getting Creative to Drive Out-of-State Enrollments
Sometimes a little creativity is all it takes to buck troubling enrollment and labor market trends....
The Need to Deliver Personalized Experiences in the Enrollment System
Improving personalization in communication and information during the enrollment process can help...
Five Practices to Recapture Market Share at Community Colleges
The hands-off approach many community colleges have taken to enrollment management is no longer...
Why More Applications Are Resulting in Less Enrollment
To help close the gap between admitted applicants and enrollees, institutional leaders need to look...
Mind the Gap: The Importance of Understanding Why Students Don’t Enroll
If your institution doesn’t have a firm grip on why admitted students don’t take the next step to...
Effective Communication Central to Enrollment Conversions
By improving communication with prospective students during the application process and after...
What Are the Best Ways to Determine Which College to Attend?
Though common ratings systems attempt to give students a feel for how they might do at a given...
Experience as Credit: The Significance of Student Stories in Post-Traditional Enrollment
Success in admissions requires more than just a focus on the numbers. admissions professionals must...
Retaining A Diverse Student Population with Creative Technology Use
The diversity of students enrolled at community colleges is enormous, and it’s critical for college...
Institutions Must Focus on Process Efficiency to Drive Enrollments and Retention
Institutional investment in marketing and communications is completely wasted if institutions don’t...
Adapting Processes to Meet Students’ Expectations
Though the back-end technology supporting university admissions have evolved significantly, taking...
