Standing Out in the Crowded International Marketplace
As the international marketplace becomes more and more populated, both by prospective students and...
Internationalization Key to Success in the International Marketplace
Standing out in the global higher education marketplace requires a cross-institutional commitment...
The Competitive International Higher Education Marketplace: Identifying Business Strategies to Succeed (Part 2)
Institutional resources and brand awareness should be the main factors that dictate the approach a...
The Competitive International Higher Education Marketplace: Identifying Business Strategies to Succeed (Part 1)
Declining public funding, falling international student mobility and fierce domestic and global...
Clarifying the Debate on International Recruiting Agencies
Recruiting agencies are a valuable asset for smaller postsecondary institutions trying to compete...
Five Ways to Build a Meaningful International Experience for Online Learners
Designing international learning opportunities for non-traditional students can be a challenging...
Online Graduate Programs Effective in Attracting Global Audience
With the advent of online education, branch campuses are no longer a necessary mechanism for...
International Branch Campuses Bring Graduate Education to the World
The IBC helps to deliver a high-quality graduate learning experience to geographically-dispersed...
Content Marketing, MOOCs and Pathways: Three Innovations in International Student Recruitment
The international English language marketplace is diverse and highly competitive, requiring...
Focusing on Competitive Advantage in the IELP Marketplace
There are a number of niches within the IELP marketplace, but some may be best suited for private...
IELP is About Long-Term Investment, Not Short-Term Gain
The international demand for English language programs is very high, but institutions must be...
The Business Case for English Language Programs in Continuing Education
Robust approaches to international marketing, the infrastructure to manage a unique population of...
