Understanding Your Customer: What Higher Ed Can Learn from Febreze
Innovation by postsecondary institutions should be tempered by what the student-consumer actually...
Meeting the Institutional Growth Imperative During a Downturn
The higher education industry has changed, but institutions can continue to grow and thrive if they...
What Higher Ed Can Learn from the Death of Independent Bookstores
Like independent bookstores of the 1990s, leaders of small higher ed institutions are faced with...
Adapting to the Highly Competitive Postsecondary Marketplace
The Internet has created a number of opportunities for institutions to serve new students, but it...
The Rise of the For-Profits: Assessing their True Impact (Part 1)
Despite the waves of criticism for-profit higher education institutions have come up against, these...
Lessons Higher Education Could Learn from the Real Estate Industry
Customer service and support is at the core of a strong real estate agency, and must be at the core...
A Consumer-Friendly Tuition Model: 21st-Century Higher Ed
An effective tuition cost model is critical for institutions to increase access to the programs and...
Four Steps to Align Continuing Education for Success (Part 2)
A successful CE organization requires business-like management to ensure it can get off the ground...
Let It Go: Four Ways Higher Ed Can Learn From Disney’s Frozen
Providing a superior customer experience can be a major differentiator for institutions looking to...
Interdisciplinary Graduate Programs Worth the Challenge
Offering interdisciplinary graduate programming is a great differentiator for institutions...
Business-Style Management a Key Differentiator in the Graduate Space
The status quo is no longer viable for graduate institution success; administrators must be more...
Capital Central to Graduate Success for Small Institutions
While smaller institutions have hurdles to jump when competing in the graduate education market,...
