Serving Student Needs Over Institutional Pride
Creating partnerships and resources specifically designed to support student success and...
Appealing to Non-Traditional Students: A Strategy for the Humanities
Programs in the humanities could greatly benefit from a more concerted effort to attract, enroll...
The Changing Role of Students in the Customer-Oriented Higher Education Marketplace
Higher education institutions must upgrade their approaches to business management to keep up with...
The Student as a Consumer
As students begin to behave more like consumers, it’s critical for higher education institutions to...
The Student Customer Service Imperative: A Short Trip into Academic Heresy
Inside the classroom, students are students. However, outside the classroom, it’s critical for...
Open Courses Increase Access and Opportunity
Low-to-no cost programming can allow an institution to stand out from the pack in the crowded and...
The Impact of Website Quality on Adults
One way higher education institutions can increase engagement among 25 to 35-year-old Millennials...
The Value of Customer Relationship Management in Non-Traditional Higher Education (Part 2)
A strong customer relationship management system can help institutions gain an unexpected, but...
The Value of Customer Relationship Management in Non-Traditional Higher Education (Part 1)
As higher education students begin behaving more like customers, institutions must use customer...
Five Essential Services for Non-Traditional Students to Achieve Success
As increasing numbers of non-traditional students enroll in higher education programs, institutions...
Price vs. Value: What Does a Degree Cost and What Is It Worth?
Low-cost higher education providers are pushing institutions across the country to cut costs to...
Low-Cost Providers Force Traditional Institutions to Rethink Pricing Models
By creating a model that shows higher education can be delivered with almost no financial burden...
