New and Innovative Market Opportunities
As higher education’s traditional market of high school graduates shrinks, college and university leaders need to become more creative in finding markets to serve. Identifying new and innovative revenue streams and adapting to serve them well will also ensure institutions are not reliant on the continued strength of a single demographic.
Understanding Public Higher Education: Old Structures Never Die, and They Don’t Fade Away Either
William G. Tierney | Co-Director of the Pullias Center for Higher Education, University of Southern CaliforniaA half century ago the tripartite system of higher education served the United States reasonably well based on what it was intended to do. Every state had a flagship campus…
A Blue Ocean with Few Ships: Setting the Strategic Direction in an Emerging Market
Steven Combs | President and CEO, Maryland University of Integrative HealthWith an aging population, a growing cultural interest in health, fitness and wellbeing and a shortage of medical professionals, the medical education space is more in the limelight today than…
Six Key Considerations for Innovative Proposals
Christina M. Sax | Provost and Vice President of Academic Affairs, Maryland University of Integrative HealthHas this happened to you? You’ve got a great idea, developed a well-researched proposal, and presented it to a senior decision maker. You were sure that your proposal would be…
Learning Centers: A Cost-Effective Alternative to Improving Postsecondary Access
Joseph Shepard | President, Western New Mexico UniversityHigher education in New Mexico is facing a crisis. State resources continue to decline as needs increase. Today, New Mexico higher education institutions collectively have enrollment numbers similar to those…
Millennial Engagement after Graduation: Engaging Recent Alumni in Non-Traditional Ways
Michael Jones | Assistant Director of Alumnae/i Outreach and Partnerships, Vassar CollegeMillennials is what they call us—the generation that entered colleges and universities around the world aspiring to do whatever it is we enjoyed the most. We choose majors that make…
Online Bridging for Computer Engineering: Broadening Access to High-Demand Competencies
Audrey Penner | Vice President of Academic and Student Success, Northern CollegeLabor market expectations for individuals with a bachelor’s degree in computer science are estimated at excellent according to Service Canada. While the number of graduates in computer science programs has…
The Move to Big Data Requires a Change in Campus Culture
Martha Saunders | President, University of West FloridaToday, we need to see further into the future more than ever before. Life for universities, whether large or small, public or private, has become increasingly complicated. Keener competition, rigorous…