Enrollment Strategies
Higher education institutions can no longer succeed with a “build it and they will come” mentality. The marketplace is too competitive for any institution to assume students will simply flock to their doors. It’s critical that institutions approach enrollment management strategically.
Who’s Your Customer? The Differences Between Recruiting Traditional and Non-Traditional Learners
Sean-Michael Green | Vice President for Client Services, LRAP AssociationThe world of enrollment management is divided into two groups: People who think recruiting traditional first-year students is the same as recruiting non-traditional students; and those who know better. Both…
Don’t Be Afraid of the Bad Ones: Bringing Customer Reviews to Higher Ed
Andrew Monnich | Managing Director, ExpiricallyThe modern customer is a stealth shopper, conducting as much research as possible on their own before ever engaging with a service provider. In higher education, this phenomenon is leading…
How to Overcome Prospective Students’ Reservations About Your MBA Program
Tyson Schritter | Chief Operating Officer, AboundIt’s no secret that prospective students have more reservations about the value of an MBA program than they had in the past. This is due in part to overall suspicion…
How To Align Enrollment Management with the Expectations of Adult Learners
Monique Snowden | Vice President for Institutional Planning and Effectiveness, Fielding Graduate UniversityEnrollment management practices are constantly changing to accommodate the evolving expectations of non-traditional students. This demographic is generally older than the 18- to 22-year-old learners most colleges and universities—and their…
Recognize, Revise and Reimagine: How CE Drives Higher Education’s Evolution
Lesley Nichols | Executive Director of Professional Studies, Emerson CollegeThere’s a saying you may know: The first step in recovery is admitting you have a problem. The ground has been shifting under our feet in higher education for the…
Microcredentials Forge the Links Between Businesses, the Community and their College
William Ryan | Consultant and Former Executive Director of Learn on Demand, Kentucky Community and Technical College SystemThe traditional degree model isn’t providing people with the just-in-time skills they need, and companies are turning to alternative solutions to fill their talent pipelines. Employers needs people with relevant…
From Dream to LiFE: How the University of Memphis Forged a Learning Partnership with FedEx
Richard Irwin | Executive Dean of UofM Global and Academic Innovation, University of Memphis NBM ZZZThe Origins of Learning Inspired by Fedex (LiFE) FedEx Executive Vice President and Chief Financial Officer, Alan B. Graf, Jr., also happens to be the chairman of the University of…