Leveraging external digital marketing tools and resources, and then applying them to their unique...
Russell Winer | William Joyce Professor of Marketing at the Stern School of Business, New York University
Russell Winer serves as the Dean of Business Administration at the University of the People. Concurrently, Winer is the William H. Joyce Professor of Marketing and the Chairman of the Department of Marketing at New York University’s Stern School of Business. Winer has been teaching at the Stern School since 2003. He taught for 14 years prior at UC Berkeley, which followed professorships at Vanderbilt University and Columbia University. He has also been a visiting faculty member at M.I.T., Stanford University, Cranfield School of Management (U.K.), the Helsinki School of Economics, the University of Tokyo, École Nationale des Ponts et Chausées, and Henley Management College (U.K.).
Winer has served two terms as the editor of the Journal of Marketing Research, and he is the past co-editor of Journal of Interactive Marketing, Associate Editor of the International Journal of Research in Marketing, co-editor of the Review of Marketing Science, and on the editorial boards of the Journal of Marketing, the Journal of Marketing Research, and Marketing Science. He has participated in executive education programs around the world, and is a founding Fellow of the INFORMS Society for Marketing Science. Winer is also a past Executive Director of the Marketing Science Institute in Cambridge, Massachusetts.
Winer is the author of several marketing research papers and three books: Marketing Management, Analysis for Marketing Planning and Product Management and a research monograph Pricing.
Education, Honors and Achievements
Winer earned his B.A. in Economics from Union College. He earned his M.S. and his Ph.D. in Industrial Administration from Carnegie Mellon University.
To learn more about Russell Winer and his publications you can view his Stern School Faculty Profile Page. You can also find him on LinkedIn and on Twitter @russwiner.
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