The Importance of Measuring Operational Efficiency in Higher Education ITChris Megill | Associate Director of Technology Services, George Washington University
So, with this in mind, why is it important that we track metrics and key performance indicators in higher education? Surely, with such a diverse client base, there is no one metric that can capture IT service delivery effectiveness. However, with a robust set of key performance indicators, trends in service delivery will emerge to guide your efforts to create and maintain a world-class technology service offering for your constituents, for your management and for your university.
Identifying key performance indicators and tracking metrics can often seem to be a daunting and intimidating prospect. This is true on many levels, from the individual staff member, to the area manager, to the departmental director, the Divisional Vice-President and even the CIO. There are many ways to approach the gathering of these metrics, but they all have one thing in common. All metrics have trends, and it is in the trends that we start to find value and insight into an organization’s overall effectiveness and responsiveness to either maintaining the status quo or adapting to change.
Tier one technology support at The George Washington University was an area that had a public perception problem coupled with a need to make judicious use of university financial and human resources while striving to support an end user population of 40,000 faculty, staff and students in every aspect of their technology utilization. Delivering technology support to this business and its needs meant a priority of 24/7/365 support to assist with research, provide the technology necessary to access and share that research, communicate between community members through voice, text, email, and even social media and much, much more. In order to address these needs The George Washington University decided to streamline and concentrate its support, general information and maintenance efforts into a single team of IT professionals within a centralized IT Support Center. This effort allowed us to capitalize on our investment in our existing human resources and at the same time do “more with less” by cross training staff and assuring we were available 24/7 for an international university community.
After establishing this 24/7 technology support environment we had to find a way to measure the utility, proficiency and effectiveness of this environment. To this end we established key performance indicators that, over time, would give the university and Division of IT management insight into these factors. We started with a simple set of indicators and set attainable goals to strive for and against which to measure service delivery:
- Average Time Spent on the phone with a customer < 7 minutes
- Average time spent routing a request or trouble ticket post call < 3 minutes
- Average time a caller has to wait in queue to get to a live agent < 2 minutes
- Average abandon time < 3 minutes
Of course, in addition to these we looked at things such as call volume, support request volume, mean time-to-resolution, first contact resolution and other standards. However, the crux of our performance was found in a few indicators that could be trended over time and interpreted in the context of current technological activities within the university or the world at large. An increase of average time spent with a customer could be indicative of the release of a new operating system, new technology service or significant change to an existing service like a transition from LDAP authentication to Active Directory (AD) authentication. A decrease in average talk time could be attributed to a back to school period, or significant increase in call volume related to a relatively simple need for assistance with password resets for an enterprise system or first-time configuration of new end-user devices. Regardless of what indicators you are trending, it is a critical part of your evaluation process to thoughtfully consider what changes or activities are happening in your environment that are attributable to the trend.
It is important that the IT groups that support institutions of higher education measure their success at delivering to the needs of the university and the business so that they can adapt to a consistently changing and evolving set of technology services and support needs. With metrics we can chart the path to successful service delivery and ensure that we have the correct allocation of resources to meet the institution’s needs. While this article spoke to a few indicators at the Tier One and Tier Zero (or self-help) support level, it is important to track metrics at every level of the IT organization. Whether you find yourself in the role of web developer, network engineer, system administrator, business intelligence analyst, department head or CIO, you can find performance indicators to track and trend for your team. These indicators trended over time will give you insight into your service offerings and allow you to adapt more quickly to the changing technology support needs of your community, and increase the operational efficiency of your institution’s information technology support organization.
Author Perspective: Administrator