Continuing Education was already undergoing a shift, but the COVID-19 pandemic accelerated the development of specialized, just-in-time learning and the need to serve non-traditional learners through a variety of modalities.…
Reflections in Higher Education
Beyond the New Normal to the New Possible
Deb Adair | Executive Director and CEO, Quality MattersHigher education shifted quickly to respond to the immediate concerns the pandemic raised, and institutions shouldn’t lose that momentum. Moving forward, higher ed needs to take the lessons learned beyond…
Today’s learners expect their choices to be easily accessible and catered specifically for their needs. This requires institutions to shift their marketing strategies to be more student-oriented. Today’s learners expect…
[From the Archives] Leading Strong Marketing Initiatives with Personalization
Eric Hazen | Director of Digital Marketing, Ferris State UniversityInstitutions need new and innovative marketing tactics to attract and retain the modern learner, and it starts with delivering a personalized experience. Strong marketing initiatives are the way to catch…
A Vision for Flagship Universities: Engaging Learners Beyond Traditional Scope
Seth Bodnar | President, University of Montana10-Year Reflection: The State of Higher Ed Marketing
Sara Kisseberth | Web Communications Manager, Bluffton UniversityUnderstanding the Shift in Higher Ed Marketing to Drive Success
Carrie Phillips | Chief Communications and Marketing Officer, University of Arkansas at Little RockThe Future of a Student-Centric Registrar’s Office
Casey Bullock | Registrar and Executive Director of Enrollment Services, Weber State UniversityThe Time Is Now: Transforming the Registrar Landscape
Kristi Wold-McCormick | Assistant Vice Provost & University Registrar, University of Colorado BoulderTransitioning the Registrar’s Office to the New Era
Tom Nault | Registrar and Executive Director of Student Enrollment, Simon Fraser UniversityUnderstanding the New Landscape of the Registrar’s Office
Rod Parks | University Registrar, Assistant Vice President, and Assistant Professor, Elon UniversityEnrollment Management: An Evolving Profession and Practice
Monique Snowden | Senior Vice Chancellor for Strategic Enrollment and Student Success, University of Colorado DenverA Shift in Focus for Registrars to Address What is on the Higher Ed Horizon
Insiya Bream | Registrar and Associate Vice President, University of Maryland Global Campus